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"Holy Cow!"

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Thumbnail Sketches

Holy Cow Mood Board.png

Mood Board

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Flat Layout

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Original (Before)

Martinez_Book Jacket AFTER.jpg

Redesign (After)

This is the Book Jacket Redesign project for my Graphic Design I class. The goal for the assignment was to pick a book you've read and create a book jacket redesign based on any chosen art movement, so picked David Duchovny's "Holy Cow," and the Pop Art movement. The Original cover design was in Black and White. Redesign objective was to add some color into the book jacket. Since the book is written out in an entertaining, somewhat comedic and colorful way, it would give it more life. The book itself suggests that the target audience may be towards readers of all aged due to the illustrations. However, it contains a bit of profanity, so it is aimed more towards teenagers, young adults, or an older audience that enjoy a light read. Redesign will include appealing pop-art imagery resembling a comic, but it will be distinctive enough to know that it is in fact a novel.

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Media: Adobe Illustrator

Dimensions. 6.32 x 0.6 x 8.15 inches

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